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Blog
Guides and wider thinking on WooCommerce and e-commerce growth.
News
Growth isn’t just traffic: what happens after “Add to cart”
Most WooCommerce growth conversations start and end with traffic — more ads, more SEO, more email sends. That’s not wrong, but it treats every visitor who already clicked “Add to cart” as a finished job, when in practice that click is where a lot of the real opportunity still sits. The default cart is a […]
Guides
How to increase your WooCommerce average order value
Average order value (AOV) is one of the few WooCommerce metrics you can move without spending a cent more on traffic — the shoppers are already on the site, already adding to cart. The techniques below are the ones we’ve built the EcomDrama plugins around, in roughly the order most stores see results. Show shoppers […]
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