Guides
Guides and wider thinking on WooCommerce and e-commerce growth.
Black Friday is on November 27. A practical checklist for WooCommerce stores: speed, cart and checkout, shipping, your offer and support — with the fixes to make first.
About 70% of online carts never become orders. Why shoppers leave, and the cart and checkout fixes to make in WooCommerce before Black Friday.
Picking an ecommerce platform is one of the most consequential decisions a store owner makes. Get it right, and the platform fades into the background, quietly supporting growth for years. Get it wrong, and you’ll eventually face a costly, disruptive migration once your business outgrows it. With Shopify, WooCommerce, BigCommerce, and Adobe Commerce (formerly Magento) […]
Average order value (AOV) is one of the few WooCommerce metrics you can move without spending a cent more on traffic — the shoppers are already on the site, already adding to cart. The techniques below are the ones we’ve built the EcomDrama plugins around, in roughly the order most stores see results. Show shoppers […]